Sales Training and Coaching

Sales Training Programs. Great salespeople are made, not born. With the right processes, practice and feedback, anyone can dramatically improve her sales skills and enjoy the process. We learn your business and tailor our programs to make lasting change. 

Sales Training

Our core sales training program teaches the fundamental skills and psychology used by top producers. We help you practice and master these skills to create relationships and crush sales.

 

Virtual Sales Training

Selling virtually requires a new set of skills. This course not only teaches you those skills, but it allows sales management to learn, observe and coach the sales teams throughout the process.

 
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Sales Coaching

Like learning a new language, selling is a learned skill. Your sales should be systematic, predictable and enjoyable. Our sales coaching will help you get there quickly.

 
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“Not only did the class help build sales skills, it also improved the vision and knowledge of the entire group.”

— Dan Costello, Institutional & Program Trading, Schwab Capital Markets

Our Process

Our sales training programs and executive coaching are grounded in the principles of adult learning. We deconstruct the communication process, separating it into clear, actionable behaviors. Then we help people create awareness around their strengths and what we call “Quick Wins.” These are the skills that will help each person improve fastest. So whatever level your communication skills are and whatever you’d like to improve, we can help. We’re based in the San Francisco Bay Area, but we work with clients across the globe. Whether virtual or in-person, we’ve identified four key elements to successful sales training and coaching:


Make it Practical.

Sales training can be complicated and unwieldy. We teach you a clear, powerful approach to the sales conversation that you remember and use long after our work together.

 

Make it Stick.

The challenge with most training is making it last. Our behavior-based approach offers simple, actionable steps that help you keep improving long after your training.

Make it Tangible.

Most people never get candid, actionable feedback. We use video feedback and In-The-Moment-Coaching to show you immediately what is working and what needs tweaking.

 

Make it Fun.

Training & coaching doesn’t top most people’s Fun Lists. So we make the process enjoyable, which keeps you learning, laughing, smiling and motivated.